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The Power and Influence of Illustration : Achieving Impact and Lasting Significance through Visual Communication

By: (Author) Professor Alan Male

Extended Catalogue

Ksh 5,850.00

Format: Paperback / Softback

ISBN-10: 135002242X

ISBN-13: 9781350022423

Publisher: Bloomsbury Publishing PLC

Imprint: Bloomsbury Visual Arts

Country of Manufacture: IN

Country of Publication: GB

Publication Date: Feb 21st, 2019

Print length: 256 Pages

Weight: 1,000 grams

Dimensions (height x width x thickness): 21.50 x 27.10 x 1.50 cms

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Delving into the rationale behind influential communication, The Power And Influence Of Illustration helps you understand how to work with a message to create convincing illustrations for your audience. Alan Male explains how illustrative imagery can lampoon, shock, insult, threaten, subvert, ridicule, express discontent and proclaim political and religious allegiance. He explores how its tools have been used in the past, and looks at how contemporary illustrators can use their own work to persuade – and discusses where the line between persuasion and propaganda lies. These issues are explored using hundreds of full colour images from international artists, both contemporary and historical.

Delving into the rationale behind influential communication, The Power And Influence Of Illustration helps you understand how to work with a message to create convincing illustrations for your audience.

Alan Male explains how illustrative imagery can lampoon, shock, insult, threaten, subvert, ridicule, express discontent and proclaim political and religious allegiance. He explores how its tools have been used in the past, and looks at how contemporary illustrators can use their own work to persuade – and discusses where the line between persuasion and propaganda lies. These issues are explored using hundreds of full colour images from international artists, both contemporary and historical.


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