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The Business of Tourism - 12 Revised edition

By: (Author) Claire Humphreys , (Author) J. Christopher Holloway

Extended Catalogue

Ksh 11,900.00

Format: Paperback / Softback

ISBN-10: 1529780985

ISBN-13: 9781529780987

Edition: 12 Revised edition

Publisher: Sage Publications Ltd

Imprint: Sage Publications Ltd

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Sep 21st, 2022

Print length: 648 Pages

Weight: 1,524 grams

Dimensions (height x width x thickness): 19.50 x 26.30 x 3.30 cms

Product Classification: Tourism industry

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This text provides a clear introduction to the business of tourism as well as discussing the key issues facing the tourism industry such as Brexit, Covid-19 and sustainability.
Tourism as an industry is constantly evolving. Trends and attitudes are susceptible to changes in what people look for in a holiday, which can change within different economic contexts; generational shifts; the political landscape; and most recently, the Covid-19 global pandemic.

This popular and comprehensive textbook helps students to not only understand these changes but study them with a critical mindset and historical perspective, desirable for success in assessments. The text also continues to retain its focus on ‘business’ and the operational aspects of tourism, making it especially useful for students considering a career and/or short term placement in the tourism industry.

This 12th edition of The Business of Tourism includes updates to take in changes to the tourism industry and consumption behaviours as a result of:

  • Brexit (the UK’s decision to leave the European Union)
  • the pandemic and its impacts on nature; the operation of attractions; event tourism; hotel chains; transport; and governmental support
  • Sustainability and the reduction of the negative impacts caused by tourism

Chris Holloway was a former Professor of Tourism Management at the University of the West of England.

Claire Humphreys is a former Head of Department and Principal Lecturer at the University of Westminster.

 

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