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Strategic Uses of Alternative Media : Just the Essentials

By: (Author) Robyn Blakemen

Extended Catalogue

Ksh 9,900.00

Format: Paperback / Softback

ISBN-10: 0765625563

ISBN-13: 9780765625564

Publisher: Taylor & Francis Ltd

Imprint: Routledge

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Oct 15th, 2011

Print length: 272 Pages

Weight: 340 grams

Product Classification: Advertising

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Designed for students and practitioners in the fields of organizational behavior and human resource training and development, this book examines improving organizational communication
Designed for students and practitioners in the fields of organizational behavior and human resource training and development, this book examines improving organizational communication. Terrence Gargiulo shows how the use of storytelling is the key to effective communication and learning.

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