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Strategic Market Management : Global Perspectives

By: (Author) Damien McLoughlin , (Author) David A. Aaker

Extended Catalogue

Ksh 9,700.00

Format: Paperback / Softback

ISBN-10: 0470689757

ISBN-13: 9780470689752

Publisher: John Wiley & Sons Inc

Imprint: John Wiley & Sons Inc

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Mar 26th, 2010

Print length: 368 Pages

Weight: 714 grams

Dimensions (height x width x thickness): 24.40 x 16.90 x 1.60 cms

Product Classification: Sales & marketing management

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The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream textsuitable for all business students studying strategy and marketingcourses.

Get Strategic Market Management by at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by John Wiley & Sons Inc and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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