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Organizational Crisis Communication : A Multivocal Approach

By: (Author) Finn Frandsen , (Author) Winni Johansen

Extended Catalogue

Ksh 34,900.00

Format: Hardback or Cased Book

ISBN-10: 1446297055

ISBN-13: 9781446297056

Publisher: Sage Publications Ltd

Imprint: Sage Publications Ltd

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Nov 2nd, 2016

Print length: 280 Pages

Weight: 642 grams

Dimensions (height x width x thickness): 17.90 x 24.90 x 2.00 cms

Product Classification: Business communication & presentation
Organizational theory & behaviour

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Based on the theory of the Rhetorical Arena and the multivocal approach, this guide explores a new perspective on crisis communication, and what happens when external voices start communicating as a crisis breaks out.
When a crisis breaks out, it’s not always just the organization that reacts - the news media, customers, employees, trade associations, politicians, activist groups, and PR experts may also respond.


This book offers a new and original perspective on crisis communication based on the theory of the Rhetorical Arena and the so-called multivocal approach.  According to this approach, we gain a more dynamic and complex understanding of organizational crises if we focus not only on the communication produced by the organization but also take into account the many other voices who start communicating when a crisis breaks out.

It provides:

  • An in-depth overview of the five key dimensions of organizational crises, crisis management and crisis communication
  • A comprehensive introduction to the theory of the Rhetorical Arena and the multivocal approach to crisis communication, including some of the most important voices inside the arena
  • A series of important international case studies and case examples in each chapter.

Suitable for students studying crisis communication modules on corporate communication, public relations, and management and organization studies courses.

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