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Mastering Type : The essential guide to typography for print and digital design

By: (Author) Denise Bosler

Extended Catalogue

Ksh 16,200.00

Format: Hardback or Cased Book

ISBN-10: 1350414123

ISBN-13: 9781350414129

Edition Number: 2

Publisher: Bloomsbury Publishing PLC

Imprint: Bloomsbury Visual Arts

Country of Manufacture: IN

Country of Publication: GB

Publication Date: Jan 23rd, 2025

Print length: 320 Pages

Weight: 1,100 grams

Dimensions (height x width x thickness): 24.80 x 19.00 x 2.40 cms

Product Classification: Typography & lettering
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By breaking down the study of type into a systematic progression of relationships—letter, word, sentence, paragraph, page, and screen—award-winning graphic designer and professor of communication design Denise Bosler provides a unique and illuminating perspective on typography, for both print and digital media, and for designers of all skill levels. New to this edition:- New interviews from type designers and graphic designers, including Alex Slobzheninov, Lavinia Lascaris, Harkiran Kalsi, Adonis Durado, Janine Vangool, and Kiel Mutschelknaus- More coverage of recent typeface developments, including Open Type and Variable fonts, as well as kinetic typography, projection mapping, and generative type- Updated examples and imagery throughout the book to showcase the latest designs and innovations in typographyThrough instruction, interviews, and real-world inspiration, Mastering Type explores the power of each typographic element—both as it stands alone and as it works with other elements—to create successful design, to strengthen your skill set, and to inspire your next project.

By breaking down the study of type into a systematic progression of relationships-letter, word, sentence, paragraph, page, and screen-award-winning graphic designer and professor of communication design Denise Bosler provides a unique and illuminating perspective on typography, for both print and digital media, and for designers of all skill levels.

New to this edition:
- New interviews from type designers and graphic designers, including Alex Slobzheninov, Lavinia Lascaris, Harkiran Kalsi, Adonis Durado, Janine Vangool, and Kiel Mutschelknaus
- More coverage of recent typeface developments, including Open Type and Variable fonts, as well as kinetic typography, projection mapping, and generative type
- Updated examples and imagery throughout the book to showcase the latest designs and innovations in typography

Through instruction, interviews, and real-world inspiration, Mastering Type explores the power of each typographic element-both as it stands alone and as it works with other elements-to create successful design, to strengthen your skill set, and to inspire your next project.


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