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From Followers to Leaders : Managing Technology and Innovation

By: (Author) David Wield , (Author) Naushad Forbes

Manufacture on Demand

Ksh 30,600.00

Format: Hardback or Cased Book

ISBN-10: 0415251753

ISBN-13: 9780415251754

Publisher: Taylor & Francis Ltd

Imprint: Routledge

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Mar 14th, 2002

Print length: 232 Pages

Weight: 544 grams

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This book centres on the ways in which ordinary firms can improve technology management. It argues that succeeding as a follower-firm requires learning from many experiences and avoiding simplistic 'how-to' approaches.

The last years have seen a profusion of books and articles on managing technology, focused almost exclusively on leading edge firms in leading edge countries. This book argues that succeeding as a follower-firm requires learning from many experiences and avoiding simplistic ''how-to'' approaches that prescribe one best practice. Individual chapters cover:

* the role of innovation on the shop-floor
* the importance of mixing process and product innovation
* the challenges involved in building an innovation culture
* the special role of R&D and design.

These topics instruct a deeper understanding of strategy in follower-firms, simultaneously providing insight for public policy in building local technological capacity.  Forbes and Wield argue that there are many ''leading edges'' which appear in the most unlikely places. Their book contains major case studies from many different firms in twelve countries over five continents, in industry segments as diverse as pharmaceuticals, software, garments, beer and steel.

This informative book for students, researchers and professionals in the fields of business, management and information technology shows that successful experiences can arise anywhere in the world.


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