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By: (Author) Yulia Kosarenko
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Written by a leading expert in business analytics, this essential text is enriched with references to key business analysis concepts, such as the importance of solving the right problem and analyzing stakeholder requirements to develop successful analytics solutions. Structured as a solid foundation for those new to the field of business analytics, this text provides the perfect entry point for students, the opportunity for professionals to upskill, or for managerial professionals to gain a better understanding of the value, benefits, and success factors of analytics.
Foundations of Business Analytics is an essential resource for a wide audience including business, IT, and data science programs at North American colleges and universities that have courses focusing on introduction to business analytics, data analytics, or big data.
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