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Ethical Consumption: Practices and Identities : A Realist Approach

By: (Author) Yana Manyukhina

Manufacture on Demand

Ksh 26,100.00

Format: Hardback or Cased Book

ISBN-10: 1138895539

ISBN-13: 9781138895539

Series: Routledge Studies in Critical Realism

Publisher: Taylor & Francis Ltd

Imprint: Routledge

Country of Manufacture: GB

Country of Publication: GB

Publication Date: May 23rd, 2018

Print length: 184 Pages

Weight: 442 grams

Dimensions (height x width x thickness): 24.10 x 16.20 x 1.90 cms

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The book engages with the topic of ethical consumption and explores ethical consumer practices and identities from a critical realist perspective. By elaborating Margaret Archer’s work on human reflexivity, it develops an original social theory explaining how individuals form, actualise, and sustain ethical consumer identities. It presents the findings from a qualitative study with self-perceived ethical food consumers to demonstrate the fit between a proposed theoretical mechanism and the actual experiences of ethically minded consumers.

This book engages with the topic of ethical consumption and applies a critical-realist approach to explore the process of becoming and being an ethical consumer. By integrating Margaret Archer’s theory of identity formation and Christian Coff’s work on food ethics, it develops a theoretical account explicating the generative mechanism that gives rise to ethical consumer practices and identities. The second part of the book presents the findings from a qualitative study with self-perceived ethical food consumers to demonstrate the fit between the proposed theoretical mechanism and the actual experiences of ethically committed consumers. Through integrating agency-focused and socio-centric perspectives on consumer behaviour, the book develops a more comprehensive and balanced approach to conceptualising and studying consumption processes and phenomena.


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