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Big Data in Psychological Research

By: (Edited by) Louis Tay , (Edited by) Robert W. Proctor , (Edited by) Sang Eun Woo

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Ksh 14,200.00

Format: Hardback or Cased Book

ISBN-10: 1433831678

ISBN-13: 9781433831676

Publisher: American Psychological Association

Imprint: American Psychological Association

Country of Manufacture: US

Country of Publication: GB

Publication Date: Jun 23rd, 2020

Print length: 469 Pages

Weight: 1,000 grams

Dimensions (height x width x thickness): 18.40 x 26.30 x 3.00 cms

Product Classification: Experimental psychology

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Technological advances have led to an abundance of widely-available data on every aspect of life today. Psychologists today have more information than ever before on human cognition, emotion, attitudes, and behaviour. This book addresses the opportunities and challenges that this data presents to psychological researchers.
Technological advances have led to an abundance of widely available data on every aspect of life today. Psychologists today have more information than ever before on human cognition, emotion, attitudes, and behavior. Big Data in Psychological Research addresses the opportunities and challenges that these data present to psychological researchers. This edited collection provides an overview of theoretical approaches to the utility and purpose of big data, approaches to research design and analysis, collection methods, applications, limitations, best practice recommendations, and key issues related to privacy, security, and ethical concerns that are essential to understand for anyone working with big data. The book also discusses potential future research directions aimed at improving the quality and interpretation of big data projects, as well as the training and evaluation of psychological science teams that conduct research using big data.

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